Hot Pink Party Salutes Evelyn Lauder With Peonies, Praise [BOSTON] (BizBash)

The Breast Cancer Research Foundation kicked off its May 17 Hot Pink Party at
InterContinental Boston with a cocktail reception honoring its late founder
and chairwoman, Evelyn H. Lauder. Some 350 guests donned hot-pink-accented
attire to celebrate Lauder's life and show support for the evening's cause.

The dinner, which aimed to raise $800,000 toward breast cancer research,
attracted Boston-area social figures, business leaders, and philanthropists.
It was underwritten by high-end clothing and jewelry retailers Brooks Brothers
and David Yurman, both of which have been financial backers of the
organization for several years.

"We have been blessed with two amazingly generous underwriters," said Lucretia
Gilbert, director of development and special events. "[We] deeply appreciate
their invaluable contributions to the success of the event, [as] they each
contribute financially and in unique ways." Both companies underwrote more
than $50,000.

This year, planners found new ways to integrate these premier sponsors into
the event itself. Brooks Brothers donated customized pink and orange table
linens to match Mario Avila Design's invitations and programs. The clothing
store also contributed white fleece napkins, embroidered with both the Brooks
Brothers logo and the foundation's signature pink ribbon. Silk-knotted
cufflinks--in hot pink, of course--were also provided by ...

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